Testimonials – how to get them right. These extracts from a blog by US marketer Graeme Newell seem to us to be on the money when it comes to DRTV testimonial ads and how to make them work...

What we learnt from the keynote address by the global MD of Havas. Basically what we’ve believed for a long time – your DRTV ads better work on every media channel, not just TV! “The 50-year party is over”...

These Idents were for the Wayne Rooney Testimonial match on BT Sport and we produced them in record time. Great fun had animating the credit card playing football and it’s not often you get to play with footballs at work

We travelled from Southampton to Kent to Luton to South London and many points in between to film real van drivers talking about Vanarama, we got enough footage to make 6 x 30 second ads and 6 x 10 seconds. Our music director...

Apart from our very nice clients, one of the pleasures of working on the Ocean campaign has been collaborating with the hugely talented Tony Husband. Tony is a brilliant cartoonist and is the creator of The Yobs, one of Private Eye’s...

We filmed our first Tutorfair TV ad last November and it went on air in January. Here is the client’s account of the day (thank you, Breanna!), and a gallery of some top moments…

Launch of new brand positioned as “game changer” in a market dominated by brands aimed at the “Geordie Shores” audience. Stylish laid-back creative to appeal to the 30+ market – of course, we also did a DRTV version; you can’t...

Launch of subscription service for tailor-made dog food delivered to the customer’s home. Execution aimed to build on the insight that to owners, their dog (and every dog) is different and thus their food should be too. Shot in two days in homes belonging to the client and friends using dogs...